LED display screen is a flat panel display used to display text, graphics, images, animations, quotes, videos, video signals, and other information.
The LED display is composed of a small LED module panel, and the LED that makes up the LED module panel is a light-emitting diode. LED (light emitting diode) is a semiconductor light emitting diode display method by controlling the semiconductor light emitting diode, by gallium (Ga) and arsenic (As), phosphorus (P), nitrogen (N), indium (In) compounds made of diodes when the electron and hole compound can radiate visible light, so it can be used to make a light emitting diode, in the circuit and instrument as an indicator light, or composed of text or digital display. Usually, gallium arsenide diodes glow red, gallium phosphate diodes glow green, silicon carbide diodes glow yellow, and indium gallium nitrogen diodes glow blue. In China, Shenzhen is the origin of LED display research and development.
Compared with other large-screen terminal displays, LED displays mainly have high brightness, long life, large viewing angle, large screen area, easy to interface with computers, support software and other characteristics, so it is widely used in commercial advertising, cultural performances, stadiums, news releases, securities trading, monitoring centers, subway guide applications, command centers, traffic guidance, exhibition halls, high-end hotels, business conferences and other fields.
1. Development process of led display
Looking at the development history of China’s LED display industry, before the 90s of the last century, China’s LED display industry was in the embryonic stage, and the products were mainly monochrome, red and green two-color LED display products; After the 1990s, LED display opened into a full-color period, the industry also ushered in a period of rapid development, the application field gradually expanded, the market scale expanded rapidly. Entering the 21st century, especially after 2008, China’s LED display industry has entered a new stage of development in terms of design concept, technological innovation, engineering scale, display effect, etc., and the industry competition has become increasingly fierce.
2. Market size
After more than 30 years of development, China’s LED industry has formed a relatively complete industrial chain including the production of epitaxial wafers, the preparation and packaging of chips, and the application of LED products. As an important part of the LED industry chain, the LED display industry is expanding year by year under the background of the increasingly perfect industrial chain, the continuous favorable national policy environment, and the strong market demand for downstream applications.
According to the data, from 2015 to 2019, the size of China’s LED display market has increased from 33.4 billion yuan to 65.9 billion yuan. Although the LED display market size was reduced to 53.2 billion yuan in 2020 due to the impact of the new crown virus epidemic, the high price of upstream raw materials, the poor export of shipping and many other unfavorable factors, but in 2021, with the improvement of the epidemic situation and the recovery of the economy, the LED display market size still reached 57.6 billion yuan, an increase of 8.27% year-on-year. In the future, with the end of the epidemic at home and abroad, as well as the deep popularity of LED displays, the market size of LED displays in China may continue to grow.
3. Competitive landscape
From the perspective of the competitive landscape, because the LED display industry is cut into raw materials, chips, packaging, PCB and other links, and most enterprises generally only participate in one of the links, so few companies have a global vision to examine the entire industry, which causes a large number of LED display industry enterprises in China, wide distribution, small brand scale and relatively scattered industry pattern.
Despite this, but on a global scale, China’s excellent LED display companies have become the leader of the global LED display industry. In terms of the market share of major enterprises in the world, among the top ten companies in the LED display market share, in addition to Darkco Electronics and Samsung Electronics, the rest are Chinese mainland enterprises, of which Chinese companies Leyard and Zhouming Technology are in the forefront with a market share of 11.42% and 10.86%. It can be seen that in the global competition pattern of the LED display industry, China’s mainland enterprises occupy the dominant position in the LED display market.
In general, today’s LED display industry competition landscape is increasingly complex. Although there are many enterprises in China’s domestic LED display industry, the competition pattern is relatively scattered, but on a global scale, in the LED display industry, China’s mainland enterprises occupy a dominant position in the market.
In the past three years, due to the impact of the new crown epidemic, the global raw material supply and demand market is tight, and the raw materials of LED display have also been affected by the price rise, and the price of the driving IC has also soared. The rise in raw material prices has greatly increased the production cost of LED display enterprises, which has made some small and micro enterprises in China’s LED industry quietly withdraw, and a large number of businesses have gradually flowed to the middle head enterprises, accelerating the industry reshuffle.
From a global perspective, the competition pattern of the LED display industry will gradually transform from the original simple “point competition” between enterprises and enterprises to the “chain” and even “network” competition between the industrial chain and the industrial chain, the value chain and the value chain. At the same time, with the business expansion and extension of China’s LED industry leading enterprises, the improvement of industry market concentration, the overall transformation and upgrading of China’s LED industry as a whole, the market share of China’s LED screen enterprises in the world will be further improved, and the international competitiveness of the industry will be further strengthened.
LED display industry research report aims to start from the national economic and industrial development strategy, analyze the future policy trend of LED display and the development trend of the regulatory system, and tap the market potential of the LED display industry, based on the in-depth research of key market segments, to provide a vivid description of market changes from multiple angles such as industrial scale, industrial structure, regional structure, market competition, and industrial profitability, and clear development direction.